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Grown-ups bring snacks to meetings making them friendlier or take a break by eating snacks. If kids could to the same studying will also be more fun and relaxing! We wanted to bring out the creativity and interest in kids with the power of snacks. We tied up with a University research group and an aquarium to create a set of plating cards with 50 original games where kids and grown-ups could study about sea creatures using snacks. While playing and eating “Ottotto”, kids learn the size, lifespan, depth and other facts about sea creatures becoming experts without even noticing it!
Miki Kanamaru, MORINAGA & CO., LTD./ Homma Nariaki, dentsu inc./ Masami Oshio, DENTSU CREATIVE FORCE INC.
Hidetoshi Kuranari, Toshihide Kimura, Nadya Kirillova, Tomoyuki Torisu, Iori Anegawa, Dentsu Innovation Institute TeamB, dentsu inc./ Issey Asato, TANSANFABRIK/ Yu Yamada, Yuka Sato, method inc.
Moe Furuya, Rio Ebato, dentsu inc./ Takanori Naka, Shunsuke Aoki, Maki Miyazaki, NesT. O. inc
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