GOOD DESIGN AWARD

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Year awarded: To
Special Award
Company Info: Country / Region

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Award-winning item: Extension Cord [Extension cord/Cross, Extension cord/Straight, Extension cord/Rainproof]
Business Owner: OHARA CO.,LTD
Category: Daily necessities
Company: OHARA CO.,LTD (Japan)
Award Number: 21G040259
Outline of Good Design Award winners: Outline of Good Design Award winners 2021

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline: This is a series of high quality extension cords made by a family-owned small factory specializing in electric wire manufacturing in Higashi Osaka for more than 50 years. The cable is designed for high voltage so that it can be used not only at home, but also in construction sites and outdoors. The electrodes and body are molded in one piece to enhance durability.
Director: Maki Hirakawa, HIRAKAWA DESIGN SUTDIO INC. Daisuke Kitagawa, DESIGN FOR INDUSTRY INC.
Designer: Gen Suzuki, GEN SUZUKI STUDIO
More information: https://ho-factories.com/
Market release pending: 2022/2/1

Evaluation

This is a role model of product development for B2C that was created by a small factory making electrical wires in Osaka and a designer Mr. Gen Suzuki in teamwork, starting from finding a partner who can make molded items. From its simple design with no unnecessary extras, we can imagine that this product will be used not just within households, but also outdoors, in offices, shops, construction sites, and any other place. This product has a simple but great functionality derived by high-voltage durable VCT cables, and covers a wide range of usage environments supported by the company's efforts to improve durability and dust resistance by integrating the electrode and the body.