GOOD DESIGN AWARD

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Year awarded
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Special Award
Company Info

2016

Good Design Award

Award-winning item
Patient Support Program ["RASHIKU" LantusXR Support Program]
Business Owner
Sanofi K.K.
Category
Business models
Company
Sanofi K.K. (Japan)
HAVAS WORLDWIDE JAPAN K.K. (Japan)
Award Number
16G151162
Outline of Good Design Award winners
Outline of Good Design Award winners 2016

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

Prescription of Hope is a 3 months patient support program designed to help patients who are starting treatment with LantusXR, an insulin injection. The program consists of “Start” phase which gives easy tips on how to use injections, and “Continue” phase, which allows patients to receive professional support via phone, subscribe to periodicals and use digital app to manage daily lives. The development process of this program was designed so that Sanofi can co-create an engaging program together with patients and HCPs to provide necessary support from the patient’s perspective.

Producer

Toshiro Fujisawa, Corporate Officer, JPAC/ Japan Marketing Head, Jeremy Grossas, Diabetes Marketing Head, Yu Iwata, Patient Solutions Manager- Diabetes & Cardiovascular Business Unit, Sanofi K. K.

Director

David Morgan, Atsushi Ishiwata, Yoshihisa Kusakabe, Yusaku Uemura, Kayoko Matsuo, Runa Takizawa, Kazumi Nagao, Akira Hayashi- HAVAS WORLDWIDE JAPAN K. K.

More information

https://www.rashikusupport.jp/patient

Already in service/use
2015/9
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