GOOD DESIGN AWARD

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Special Award
Company Info

2013

Good Design Award

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Award-winning item
Automobile radial tire [BLIZZAK VRX]
Business Owner
Bridgestone Corporation
Category
Transportation equipment and facilities for daily life
Company
Bridgestone Corporation (Japan)
Award Number
13G060573
Outline of Good Design Award winners
Outline of Good Design Award winners 2013

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

BLIZZAK VRX is our flagship winter tire, and adopted new multicell compound and new asymmetric pattern which improved the performance especially on ice.

Producer

Bridgestone Tire Japan CO.,Ltd, Passenger Car Tire Marketing Department, Consumer Tires Business Division

Director

Yasuo Himuro, Bridgestone Corporation General Manager, Design Planning & Administration Department Innovation Division

Designer

Naoya Ochi, Manager, Bridgestone Corporation, Design Office, Design Planning & Administration Department, Innovation Division

More information

http://www.bridgestone.co.jp/sc/blizzak/index.html

Already on the market
2013/9/1
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