GOOD DESIGN AWARD

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年度(から 年度まで)
特別賞
企業情報
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2011

GOOD DESIGN|グッドデザイン賞

受賞対象名
TABLET_PC [ASUS Epad TF101]
事業主体名
Asustek Computer Inc.
分類
携帯電話・通信機器・パーソナルコンピューター
受賞企業
Asustek Computer Inc. (Taiwan)
受賞番号
11G06027
受賞概要
2011年度グッドデザイン賞受賞概要

受賞対象の概要※掲載している情報は、受賞当時の情報のため、現在は異なる場合があります。

概要

TF101 is ideal for users who enjoy digital contents anywhere, and presents itself as a compact, sleek, and fashionable gadget that subtly combines functionality and usability into one. The speaker area on the metallic frame is well-integrated with display area as a unit emphasizing its superior audio and video quality. The back cover is crafted with special pattern for better tactile and grip experience. The dock design offers users an option to turn their pad into a laptop with a physical keyboard and extra battery-life. They can switch between 2 modes by simple detachable structure design.

プロデューサー

AsusTek Computer Inc.

ディレクター

ASUS DESIGN

デザイナー

ASUS DESIGN

発売
2011年4月15日
価格

45,000 ~ 55,000Yen

販売地域

国内・海外共通仕様

設置場所

wouldwide

受賞対象の詳細

開発・企画について

サステナブル社会(持続可能な社会)の実現に向けて、応募対象が取り組んだこと

1. We try our best to minimize form factor by reducing components to make TF101 a slim form factor and reduce power consumption. 2. The frame and the top case on the docking are both made by Aluminum which was introduced to help reducing weight and the use of plastics as well as reinforcing the body structure of the machine.

デザインについて

「身体・人間」の視点からみて、応募対象が提供できること

1. We create an elegant, smooth and comfortable back cover, but sometimes can be slick when holding it, for usability concern, a special pattern were crafted on back cover for better tactile and grip experience. 2. We also noted that user not satisfied and restricted by the virtual keyboard, we propose various solutions to improve the experience, and finally com out to be a docking design.

「生活」の視点からみて、応募対象が提供できること

The unique dock design create the best combination of mobile flexibility and productivity for different lifestyle users by offering an option to turn their touch-controlled pad into a laptop with physical keyboard, also gaining 16-hour battery-life for extensive use. Depend on user's needs they can easily switch between casual pad-mode and proper typing mode by a simple detachable structure design

「産業」の視点からみて、応募対象が提供できること

TF101 is an innovative product with leading idea in the industry. It successfully creates differentiation and opened up a new type product that benefits users from its mobile flexibility by introducing a detachable docking design.

「社会・環境」の視点からみて、応募対象が提供できること

TF101 fits with a new perspective of lifestyle that enjoying watching and sharing digital contents anytime and anywhere for instant and intuitive media consumption, moreover, we provide docking option to create extensive and flexible usage mode for user's complex needs. Aluminum was introduced to help reducing the use of plastics as well as reinforcing the body structure of the machine.

ユーザー・社会に伝えたいこと

Touch controlled interface on a pad for casually usage is quite a wonderful experience, however, the typing experience on the touch panel turn out to be another story. We find out a better way to let users beyond the limitation of touch control without compromise the benefit of compact, light weight and casually instant interaction on pad, but also can type well as they usually did on a laptop.

審査委員の評価

タブレット単品での携帯性の良さと、キーボード部を合体させて使う文字入力の快適性を実現し、ユーザーの多様な使い勝手に対応させたことは、これからのモバイル機器の一つの方向として、多いに評価できる。

担当審査委員| 柴田 文江   後藤 禎祐   山崎 和彦   渡邉 誠  

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