GOOD DESIGN AWARD

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Special Award
Company Info

2020

Good Design Award

Award-winning item
Activation [Sniff out health risks.-Body Odor Control as Healthcare-]
Business Owner
KONICA MINOLTA, INC.
Category
Awareness improvement for individual and public
Company
KONICA MINOLTA, INC. (Japan)
Dentsu Isobar Inc. (Japan)
tenrai inc (Japan)
Tribal Media House, Inc. (Japan)
SIGNAL, Inc. (Japan)
SPICE Inc. (Japan)
Award Number
20G201348
Outline of Good Design Award winners
Outline of Good Design Award winners 2020

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

An initiative to extend healthy life expectancy by using smells to review health habits. It aims to make these habits more personal by focusing on odors caused by changes in health, also labelled as "the smell of health risks". In addition, Kunkun body / Kunkun dental can detect shifts in physical conditions through odors and effortlessly incorporate healthy habits into Japanese peoples lives.

Producer

Hiroshi Akiyama, Daisuke Koda, Masahiro Imahashi, Kazuya Igarashi, BIC Japan, KONICA MINOLTA, INC.

Director

Masakazu Hinoishi, Yukiko Ono, Nina Honzawa, Takeshi Bamba, Dentsu Isobar Inc. + Shuhei Suzuki, Toyotaka Takahashi, SIGNAL, Inc. + Yasuhiro Kawada, Kazue Kaneko, Yumiko Yamamoto, SPICE Inc.

Designer

Risa Kirimura, Ippei Kirimura, tenrai inc + Takafumi Aihara, Yuki Nishihata, Takashi Owada, Takamasa Komori, Dentsu Isobar Inc. + Yusuke Kubo, Kotaro Hamasaki, Tribal Media House, Inc.

More information

https://kunkunbody.konicaminolta.jp/seikatsusyukansyu/

プロジェクト発足
2019/8/28
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