GOOD DESIGN AWARD

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Special Award
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Award-winning item: Sensory Device of Sound [Ontenna : A user interface that enables sound to be experienced through your body]
Business Owner: FUJITSU LIMITED
Category: 01-01 Accessories and personal items
Company: FUJITSU LIMITED (Japan)
FUJITSU DESIGN LIMITED (Japan)
Award Number: 19G050279
Outline of Good Design Award winners: Outline of Good Design Award winners 2019

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline: Ontenna is a new kind of user interface you can clip to your hair, ear lobes, collar or sleeve of your shirt. Through vibrations and light, Ontenna conveys the unique features of sound to the user. We have jointly developed this product together with deaf people with the aim of designing a future in which everyone can enjoy the magic of sound.
Producer: Tatsuya Honda, FUJITSU LIMITED
Director: Tatsuya Honda, FUJITSU LIMITED + Ippei Takami, FUJITSU DESIGN LIMITED
Designer: Tatsuya Honda, FUJITSU LIMITED + Ippei Takami, FUJITSU DESIGN LIMITED + Yudai Senzaki, ALTEKNA Co., Ltd.; 左から）千崎雄大　本多達也　高見逸平
More information: https://ontenna.jp/
Market release pending: 2019/6

Evaluation

This is a tool with an entirely new concept in which the hearing impaired or anyone else with language difficulties could communicate through vibration and light. Transcending national borders, nationality, age and gender, the new type of communication tool deliver sounds through sensory messages, bringing a new way for people to connect. While simple and beautiful as a product, it is also well thought out in terms of storage and recharging. The fascinating concept and great potential for the future development also gained recognition.