GOOD DESIGN AWARD

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Year awarded
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Special Award
Company Info

2018

Good Design Best 100

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Award-winning item
Stuffed Toys Hospital [Stuffed Toys Hospital]
Business Owner
COCORO Co.,Ltd.
Category
System, service for the general public
Company
COCORO (Japan)
Award Number
18G141141
Outline of Good Design Award winners
Outline of Good Design Award winners 2018

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

It is the design for the people who want to cure and clean stuffed toys, especially for those who have deep feelings to want to live with stuffed toys as their living family members. It does not mean only cleaning or repair. It means hospitalization -> treatment -> discharge like the way of the human being. We propose integrated design of websites, promotion materials and mail messages which matches the intended story. The hospital accepts the stuffed toys as patients with care in accordance with its philosophy. A lot of people who did not have any help before stand in line as they agree with our stance. So now they have to wait more than one year to hospitalize thier stuffed toys. In addition, we provide a feeling of security that they have a place where their value is understood.

Producer

Komichi Horiguchi

Director

Yuki Harube

Designer

Ryosuke Takeda, CoRoCoRo

シャイなため後ろ姿で申し訳ございません。

More information

http://nuigurumi-hospital.jp/

Already in service/use
2013/12/25
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