Outline* The shown information is the one as of the awarded date and might has been changed.
- Outline
YUKURU is a deer attractant made by solidifying “iron” and minerals. Through the research on why deer crash into train, we found out that deer come close to railways “to take in iron” and “accidentally crash into train”. So, we thought up to have them take in iron at a safe place “out” of the railways and developed this YUKURU. By setting YUKURU at places where deer frequently appear and don’t obstruct human social activity, deer would take in iron by licking YUKURU there and would gradually stop coming close to railways.
- Producer
Yasuo Asada, Senior Managing Director, Nippon Steel & Sumikin Metal Products Co., Ltd.
- Director
Norihiko Kajimura, General Manager, Development Planning Dept., Products Development Center, Nippon Steel & Sumikin Metal Products Co., Ltd.
- Designer
Akira Kenjo, Development Planning Dept., Products Development Center, Nippon Steel & Sumikin Metal Products Co., Ltd.
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- More information
- Already on the market
- 2015/10/9