GOOD DESIGN AWARD

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Special Award
Company Info

2016

Good Design Award

Award-winning item
Production and sales promotion of original goods [Mitsukoshi HANA-HIRAKU collection]
Business Owner
Isetan Mitsukoshi Holdhings Ltd.
Category
Publicity, advertisement and media contents
Company
Isetan Mitsukoshi Holdhings Ltd. (Japan)
Award Number
16G121010
Outline of Good Design Award winners
Outline of Good Design Award winners 2016

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

"Hanahiraku" is the first wrapping paper designed especially for a Japanese department store. It was drafted by Genichiro Inokuma, an artist who was born in Kawaga and who participated in the "Setouchi Triennale 2016." Emphasizing its artistic nature, "hanahiraku" has been developed into museum goods covering all sorts of necessities through such methods as sandblasting, branding, and embroidery. We've also brought works from more than half a century ago to modern audiences in an attempt to bring new value, through such events as a photo exhibition held in cooperation with Takashi Honma.

Director

KEN OKAMOTO

Already on the market
2016/3/30
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