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Developed as part of the Nike Rise campaign—aimed at finding the next generation basketball talent in China, the “House of Mamba” was an interactive full size regulation basketball court that featured a LED floor with custom motion tracking technology. The complete system employed real time motion tracking and interactive visualizations that could be tailored to produce individual and team training programs. The result was a state of the art training facility that tested individual player’s ability and helped them become better athletes.
Duan Evans, AKQA + Seiichi Saito, Rhizomatiks
Leslie Cheng, Will Battersby, Matt Bennett, Nick Townsend, Jenny Lam, AKQA + Douglas Diaz, Keitaro Shimizu, Rhizomatiks
Meeyee Foong, Carlos Matias, Jianwei Wong, AKQA + Satoshi Horii, You Tanaka, Yusuke Tomoto, Katsuhiko Harada, Rhizomatiks
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