GOOD DESIGN AWARD

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Keyword
Year awarded
To
Special Award
Company Info

2008

GOOD DESIGN|中小企業庁長官賞

Award-winning item
Branding keeps selling origin of company [60VISION]
Business Owner
D&DEPARTMENT PROJECT
Domain/Category
Innovation - Pioneering and experimental design activities
Company
Drawing and Manual Inc. (Japan)
Award Number
08D18030
Outline of Good Design Award winners
Outline of Good Design Award winners 2008

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

The 60VISION is a project to develop manufacturers to carry on rock-solid fabrication of universal standard product items that are not governed by distribution channels, and markets where the products can be sold steadily. Products created out of enthusiasm for making goods to global standards during the 1960s were sought out, resurrected together with the commitment to craftsman-quality manufacturing at the enterprise level, and re-introduced into the market. The project embodies a consistent concept extending from identification of products through branding activities and improvement of distribution and marketing networks, to market development, and brings together 12 participating manufacturers in a cross-industrial joint project.

Producer

D&DEPARTMENT PROJECT Kenmei Nagaoka

Director

D&DEPARTMENT PROJECT Kenmei Nagaoka

Designer

In-house designers of Participation manufacturer

ナガオカケンメイ

More information

http://www.60vision.com

発表
2002/9
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