GOOD DESIGN AWARD

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Year awarded
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Special Award
Company Info

2020

GOOD DESIGN|グッドデザイン・ベスト100

Award-winning item
Digital Cinema Camera [EOS C500 Mark II / EOS C300 Mark III]
Business Owner
Canon Inc.
Category
Broadcast and sound equipment for professional use
Company
Canon Inc. (Japan)
Award Number
20G080402
Outline of Good Design Award winners
Outline of Good Design Award winners 2020

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

The EOS C500 Mark II/EOS C300 Mark III are digital cinema cameras that support broad video content production, from movies and TV dramas, for which high-quality video is required, to news broadcasts and documentaries, for which mobility is valued. With a compact, cube-shaped modular design, various forms of shooting, including handheld, shoulder-mounted and drone shooting, are supported.

Producer

Masanori Yamada, Managing Executive Officer, Chief Executive, Image Solutions Business Operations, Canon Inc.

Director

Yoshifumi Ishikawa, Advisory Director, Senior General Manager, Design Center, Canon Inc.

Designer

Takashi Mori, Hiroyuki Ohashi, Yusuke Hokari, Design Center, Canon Inc.

More information

https://cweb.canon.jp/cinema-eos/lineup/digitalcamera/c500mk2/

Already on the market
2019/12

Evaluation

The bold appearance evoked by the precise simplicity and elegance of design lying dormant within a tool has a beauty all of its own. We all offered high praise for this product, which seems to give physical form to the company’s philosophy and attitude. It is the fruit of the company’s immense experience in this field, with hours doubtless spent painstakingly addressing each and every physical constraint in the design, from the numerous physical buttons required of a professional tool to the options from which the operator can choose, according to the style of shooting. A quite magnificent combination of function and operability in a single package, accommodating shooting environments that are the exact opposite of the social trend toward simplicity, this could be described as a compendium of the very essence of product design. Capable of supporting a wide range of content production, from movies requiring high-quality video to news broadcasts where mobility is essential, this camera meets the infinite needs of shooting environments, including handheld, shoulder-mounted, and drone shooting. As a result, it brings home anew how fortunate we are to be able to effortlessly enjoy beautiful video images in day-to-day life.

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