GOOD DESIGN AWARD

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Special Award
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Award-winning item: Judging Support System for Sports [Judging support system]
Business Owner: FUJITSU LIMITED
Category: 16-04 System/service for professional use
Company: FUJITSU LIMITED (Japan)
FUJITSU DESIGN LIMITED (Japan)
Award Number: 19G161267
Outline of Good Design Award winners: Outline of Good Design Award winners 2019

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline: It is judging support system that uses 3D sensing, AI, and a database to fairly judge gymnastics events, which have become increasingly sophisticated and complex in recent years. The 3D sensor, app, and UX is designed for both players and judges. It also aims to contribute to the overall excitement of sporting events, with a view to strengthening athletes and using them for entertainment.
Producer: Hidenori FUJIWARA, FUJITSU LIMITED
Director: Tomohiro TAKIZAWA, Ichiro ITANO, FUJITSU DESIGN LIMITED
Designer: Manami JO, Rei KATO, FUJITSU DESIGN LIMITED + Kazuhiro ARIMA, FUJITSU FOM LIMITED; 左:プロダクト担当) 城愛美　右:UI担当) 有馬和宏
More information: https://sports-topics.jp.fujitsu.com/sports_digital_solution/gymnastics-scoring-support/
Already in service/use: 2017/10

Evaluation

Equipped with 3D sensing and AI technology, this "AI automatic scoring system" accurately analyzes the quick movements of the gymnasts, removing the subjectivity of judges and allowing a fair global scoring. While the UI/UX appears rather heavily armored, the body is meticulously designed in a way so the unit does not give off an oppressive feeling to the athletes. Following a series of experiments since 2017, the company is making final adjustments so the system can be fully utilized at the 2020 Olympics. In addition to the athletes' performance, we are looking forward to such systems at work behind the scenes at the Tokyo Olympics/Paralympics.