GOOD DESIGN AWARD

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Year awarded
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Special Award
Company Info

2019

GOOD DESIGN|グッドデザイン金賞

Award-winning item
Ultra Short Throw Projector [FUJIFILM PROJECTOR Z5000]
Business Owner
FUJIFILM Corporation
Category
07-02 Video equipment
Company
FUJIFILM Corporation (Japan)
Award Number
19G070501
Outline of Good Design Award winners
Outline of Good Design Award winners 2019

Outline* The shown information is the one as of the awarded date and might has been changed.

Producer

Optical Device & Electronic Imaging Products Div., FUJIFILM Corporation

Director

Kazuhisa Horikiri, General Manager, Design Center, FUJIFILM Corporation

Designer

Koji Yoshida, Kunihiko Tanaka, Design Center, FUJIFILM Corporation

More information

https://optics.fujifilm.com/projector/ja/

Market release pending
2019/10

Evaluation

The unique, unprecedented structure and flat appearance attracted a lot of attention. The large-screen digital signage has been made possible with the "folded two-axial rotatable lens" that makes use of the limited space in displays at art galleries and museums. This one-of-a-kind product is sure to bring more development in the way images are projected in the future. The color tone distinguishes the lens and the rotating parts from the main body and the buttons are designed in a similar way as conventional projectors to make the user experience intuitive and interactive. The optimization of the internal structure allowed the sophisticated design that could fit into any environment, and such demonstration of keen sensibility for design was highly praised.

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