GOOD DESIGN AWARD

閉じる
キーワード
受賞年度
年度(から 年度まで)
特別賞
企業情報
CC

2017

GOOD DESIGN|グッドデザイン賞

このページの画像、テキストの無断転載を禁じます。 (C)JDP All rights reserverd.

受賞対象名
Casserole [Microwow Casserole]
事業主体名
Hamilton Housewares Pvt. Ltd.
分類
キッチン用品
受賞企業
Hamilton Housewares Pvt. Ltd. (India)
受賞番号
17I001381
受賞概要
2017年度グッドデザイン賞受賞概要

受賞対象の概要※掲載している情報は、受賞当時の情報のため、現在は異なる場合があります。

概要

Microwow is the first insulated casserole in the Indian market, that is microwave safe (without lid) and dishwasher safe. It is a premium category product for Indian households and also the export market. It facilitates reheating of food stored in it by placing it directly inside a microwave oven.

プロデューサー

Mr. Rajesh Gandhi

ディレクター

Mr. Ajay Vaghani

デザイナー

Hamilton Housewares In-house Design Team

詳細情報

http://www.milton.in/categories/casseroles/microwave-casseroles/

発売
2016年9月15日
価格

656INR (Largest selling size 1500ml. - 656 INR, MICROWOW CASSEROLE 1000 - 459 INR, MICROWOW CASSEROLE 2500 - 812 INR, MICROWOW 3 PCS JR. GIFT SET 500/1000/1500 - 1460 INR)

販売地域

国外市場向け

設置場所

India

受賞対象の詳細

デザインコンセプト

microwave-safe insulated casserole

背景

Today's India's urban users are foodie as well as health conscious, have irregular meal timings owing to their busy, activity-packed lifestyles. They like their food served hot. It is prepared at a particular time and stored in conventional casseroles to prolong the warmth of food. However due to unpredictable work timings by the time the user hits the dinner table the food may get cold in the casserole itself. After that to avail hot food, it needs to be transferred to another utensil that can be directly heated with a heating device, heated and transferred back to casserole for serving and storing. This also adds more utensils to clean. Need was felt for a solution that eliminates this hassle and allows thermally insulated storage of cooked food and also reheating before serving.

デザイナーの想い

Designers' intention was to solve the user need in an aesthetically satisfying and functionally compatible package. The aesthetic had to strike a chord with the current users style preferences and emotional needs. Hence the design that signifies efficiency of space, ease of use and that is free of clutter was conceived. It also blends in it, the visual cues from the conventional Handi ( a round bottom metallic utensil with ring like side handles) for maintaining the familiarity. Also the designer had the challenge of selecting materials, construction and manufacturing processes in such a manner that the casserole can be microwaved and placed in a dishwasher for automatic cleaning.

仕様

Weight - 3 to 4 kg including all the products in the set. Floor space required: 3 feet length, 2 feet breadth Maximum height required: 2 feet

どこで購入できるか、
どこで見られるか

All Tier 1 cities like Mumbai, Delhi etc. and a some Tier 2 cities in India.
amazon
flipkart

審査委員の評価

伝統の形を引き継ぎ、現代の忙しい生活に合わせて、進化した保温キャセロール。電子レンジでのあたためと食器洗浄器での使用を可能とする。現代の忙しい環境の中で、食事のタイミングの違いやその都度温めたい、作業を減らしたいと思いから生まれた商品である。利便性を求めての進化であるが、昔ながらの親しみやすい外観は引き継がれ、道具としての装いを保っている、健康的なデザインである。

担当審査委員| 手槌 りか   原田 祐馬  

ページトップへ