GOOD DESIGN AWARD

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Special Award
Company Info

2017

Good Design Award

Award-winning item
Passenger car tire [GEOLANDAR M/T G003]
Business Owner
The Yokohama Rubber Co.,Ltd.
Category
Transportation equipment and facilities
Company
THE YOKOHAMA RUBBER CO.,LTD. (Japan)
Award Number
17G070655
Outline of Good Design Award winners
Outline of Good Design Award winners 2017

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

GEOLANDAR M/T G003 is totally new Yokohama Mud Terrain. The concept is having good off-road performance and comfort performance, Considering wear at the same time. We adopted aggressive pattern and side design which is connected from pattern. The appearance and performance has evolved drastically. Side design is biggest characteristics of this product. The side design which is extended from tread, has deepness near summer tire, and this enhances appearance and deep mud traction and side cut performance. The design of G003 and the performance would make the enthusiasts satisfied.

Producer

Hiroyuki Kojima Consumer Tire Product Planning Dept. The Yokohama Rubber Co.,Ltd.

Director

Masayuki Nemoto Tire Designing Dept. The Yokohama Rubber Co.,Ltd.

Designer

Noboru Kuwahara Consumer Tire Product Planning Dept. The Yokohama Rubber Co.,Ltd.

消費財製品企画部 デザイングループ 桑原 陵

More information

http://www.y-yokohama.com/release/?id=2829&lang=ja&kw=G003

Market release pending
2017/8
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