Outline* The shown information is the one as of the awarded date and might has been changed.
West Japan Railway Company operates train network to 5 directions centered at Hiroshima station. Now we developed a branding strategy by renewing old facilities, and introduced a new type of trains and clearer displays in the station. These newly-introduced train services are named as "JR city net-work Hiroshima" with a symbol mark. The display systems which have alphabet symbols and colors were expanded to stations and trains in this train network. This is the first challenge of the "area branding" for us to make a train net-work closer to communal society.
West Japan Railway Company
West Japan Railway Company Rolling Stock Dept.
West Japan Railway Company Rolling Stock Dept., The Kinki Sharyo Co., GK Design Soken Hiroshima Inc.
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