GOOD DESIGN AWARD

キーワード
受賞年度
年度(から 年度まで)
特別賞
企業情報
CC

2014

GOOD DESIGN|グッドデザイン賞

受賞対象名
Smartphone GUI [LG G3]
事業主体名
Smartphone
分類
個人/家庭向け機器のインターフェイス、インタラクション
受賞企業
LG Electronics, Inc. (Korea)
受賞番号
14G131059
受賞概要
2014年度グッドデザイン賞受賞概要

受賞対象の概要※掲載している情報は、受賞当時の情報のため、現在は異なる場合があります。

概要

LG G3 GUI focused in helping the users utilize the contents. To achive this, unnecessary decorations were removed, and simple look was completed by leaving just the necessary elements. Image is simple, but the product is strong with the use of golden ratio, and flip motion was applied to provide dynamic joy of use.

プロデューサー

Kyoungmo Ahn

ディレクター

Kunho Lee

デザイナー

Kwanju Jung, Younghoon Kim

詳細情報

http://www.lgmobile.co.kr/microsite/LGG3/index.jsp

発売
2014年5月28日
価格

920,000KRW

販売地域

国外市場向け

受賞対象の詳細

デザインコンセプト

GUI that allows users to focus on contents Simple and Flat Graphic style Mature Feeling Color -Color giving a feeling of maturity Flipping Motion effect.

背景

Smart phones have become universal daily goods within the recent years. Users can now handle the smart phones with ease without any separate guides. Considering the current situation, the time for redefining the role of GUI has come.

デザイナーの想い

We targeted to emphasize the tradition of our GUI, and to give unrivaled feeling in the market. We focused on what we should be, on reanalyzing and processing our design philosophy and language, not just changing corresponding to the trend.

企画・開発の意義

The purpose of the development is to give change to the essence of the GUI so it can play its primary role as a faithful assistant that helps the users. Engaged with the business demand that intended to reveal the power of display and SW function, the GUI design up until now was a real style. GUI dispersed attention from time to time, and caused misunderstanding from its form.

創意工夫

With a simple, flat design, it provides light and cheerful usage experience. Applications can be found intuitively by matching the title colors and icon colors of the main applications. Icon was manufactured based on the golden ration, making it simple yet solid. Flip motion effect is provided to add harmony to the GUI style, and also offer fun, surprise, and feedback about the use. The optimal visibility is always provided by acknowledging the background color, and changing the text color accordingly.

仕様

5.5" QuadHD(1440x2560px)

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