GOOD DESIGN AWARD

キーワード
受賞年度
年度(から 年度まで)
特別賞
企業情報
CC

2014

GOOD DESIGN|グッドデザイン賞

受賞対象名
Smartphone GUI [Awesome Screen]
事業主体名
Smartphone
分類
個人/家庭向け機器のインターフェイス、インタラクション
受賞企業
LG Electronics, Inc. (Korea)
受賞番号
14G131058
受賞概要
2014年度グッドデザイン賞受賞概要

受賞対象の概要※掲載している情報は、受賞当時の情報のため、現在は異なる場合があります。

概要

The "Awesome Screen" project connects the previously cut "Power on - Unlock animation - Home flicking effect - Home live wallpaper - Power off animation" into one concept, and intends to infuse story and vitality in the previously fragmented animation. Additionally, to satisfy the various emotional demands of users, the project produces realistic and emotional effects never experienced before on a phone by changing the effects into various themes.

プロデューサー

Mijun Yoo

ディレクター

Youngdeok Lee

デザイナー

Kwonhan Bae, Jihye Min

発売
2013年8月8日
価格

699USD

販売地域

国外市場向け

仕様

Full HD(1920x1080)

受賞対象の詳細

背景

Smartphones use various UI animations, including animations to power on and animations to power off. Furthermore, as emotional experiences become increasingly important, by offering effect and animation options for users to choose, the development and application of various effects are increasing.

デザインコンセプト

Transfers the experience of a consistent, emotional effect through "Power On - Unlock animation - Home flicking effect - Home live wallpaper - Power off animation" as one concept.

企画・開発の意義

By connecting the many UI animations that take appear on a phone as one concept, the "Awesome Screen" project transfers the experience of consistent, emotional effect, and intends to satisfy the various emotional needs of users with 4 themes, Particle, Crystal, Liquid, and Nature.

創意工夫

As the project intended to infuse vitality to the phone with nature, the main purpose of the project was to realistically express and technically reproduce physical principles and natural phenomena. Since these aspects were the most important, we observed physical movement for our design concepts and carried out numerous tests to ensure that they were represented properly. In fact, the Crystal theme simulated the cutting of various gems for the realistic and dramatic display of light scattering and reflection. For the Liquid theme, we filled a clear container with water and repeatedly filmed and observed it to understand the aspects of water. And the Nature theme referred to numerous images and videos of nature to display the natural visualization and sound.

デザイナーの想い

We found emotional effects that attract the attention of users, and the project focused on giving consistent experiences to users when they are using a phone. And with the various themes, we intended to satisfy the various emotional needs of users by making phone use emotional.

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