GOOD DESIGN AWARD

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Keyword
Year awarded
To
Special Award
Company Info

2014

Good Design Award

Award-winning item
Paper shopping bag [mitsukoshi MINORI Paper shopping bag]
Business Owner
Isetan Mitsukoshi Holdings Ltd.
Category
Packaging for individuals/home
Company
Isetan Mitsukoshi Holdhings Ltd. (Japan)
Award Number
14G121023
Outline of Good Design Award winners
Outline of Good Design Award winners 2014

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

The reform in '57 the first time the shopping bag of Mitsukoshi. As a company that the roots dry goods store in the Edo era "Echigoya", focusing on weaving and dyeing of Japan, is a Yuzen writer, you were asked to design in Moriguchi Kunihiko intangible important cultural holder of (living national treasure). Developed with four faces to match the three-dimensional object that shopping bag, the design of the kimono, and created a novel design. From what the customer in hand, and the eye, and use, and with an emphasis positioned items and to coordinate the guise of customers and value visual.

Director

MORIGUCHI Kunihiko

Designer

MORIGUCHI Kunihiko

More information

http://www.imhds.co.jp/shoppingbag/

Already in service/use
2014/4/1
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