GOOD DESIGN AWARD

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Special Award
Company Info

2014

Good Design Award

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Award-winning item
PROFESSIONAL HAIR CARE PRODUCTS [SHISEIDO PROFESSIONAL THE HAIR CARE]
Business Owner
SHISEIDO CO., LTD.
Category
Packaging for individuals/home
Company
SHISEIDO CO., LTD. (Japan)
Award Number
14G121019
Outline of Good Design Award winners
Outline of Good Design Award winners 2014

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

“SHISEIDO PROFESSIONAL THE HAIR CARE” is a comprehensive professional hair care brand. The brand concept is “Treat your hair to the ultimate salon experience. Fulfill your mind. Satisfy your heart.” In order to realize the concept, the brand has applied Shiseido’s latest findings in the fields of hair science, dermatology and psychology. The brand comprises of 6 lines, which makes it possible for hair stylists to propose optimal in-salon treatment and home care products for individual customers through consultation, drawing out the ultimate beauty of hair as desired by customers.

Producer

Jean-Philippe Charrier, Chief Officer and Yuka Fujii, Brand Manager, Professional Business Operations Div., Shiseido Co., Ltd.

Director

Aoshi Kudo, CDL

Designer

Aoshi Kudo, CDL

More information

http://www.pro.shiseido.co.jp/

Already on the market
2011/2
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