GOOD DESIGN AWARD

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Year awarded
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Special Award
Company Info

2014

Good Design Award

Award-winning item
T-SHIRT [ASOBERU-T]
Business Owner
Dentsu Inc.
Category
Media, application or digital contents for individuals /home
Company
DENTSU INC. (Japan)
Award Number
14G120983
Outline of Good Design Award winners
Outline of Good Design Award winners 2014

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

ASOBERU-T (“Playable T-shirts”) is a whole new genre of fashion, where users can scan T-Shirts with their smartphone to play, take and share pictures. The digital content popping out of the T-shirts features games, cosplay, virtual manga characters, etc. Playable T-Shirts turn everyday fashion into a wonderful medium to share fun with family and friends!

Producer

Kenji Oda

Director

Jocelyn Cambria

Designer

Masaharu Kurosu

More information

http://asoberut.com/gooddesign

Already on the market
2013/7/6
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