GOOD DESIGN AWARD

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Special Award
Company Info

2011

Good Design Award

Award-winning item
Emergency Assistance Products [Eton TurboDyne Series]
Business Owner
Dan Harden
Category
Sundries and household goods
Company
Whipsaw, Inc. (United States of America)
Award Number
11G02031
Outline of Good Design Award winners
Outline of Good Design Award winners 2011

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

Turbodyne is a familiy of three American Red Cross emergency products for the consumer market. These products provide essential information, light, and power for other electronics during emergencies. Each is powered by a new type of high energy output hand crank dynamo. 1. ROAD TORQ is an emergency roadside assistant, with super bright adjustable spotlight and emergency flasher. 2. ROVER is an emergency radio with NOAA weatherband, AM/FM, flashlight and cell phone charger. 3. AXIS is a safety hub that integrates wideband, AM/FM/NOAA and cell phone charger.

Producer

Eton Corp.

Director

Dan Harden

Designer

Dan Harden, Sam Benavidez, Hiro Teranishi

More information

http://www.etoncorp.com

Already on the market
2011/1/3

Evaluation

We recently found out for ourselves what a problem it was when batteries sold out after the Tohoku Earthquake. If we kept wind-up lights, radios, and other products like these on hand at all times we would be able to deal with shortages of batteries and other consumables, so everyone really knows how essential they are. We would suggest, however, that this product range could be improved in terms of surface tactile qualities and graphics. We look forward to its future development.

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