GOOD DESIGN AWARD

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Special Award
Company Info

2009

GOOD DESIGN|グッドデザイン金賞

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Award-winning item
DIGITAL CAMERA [Panasonic LUMIX DMC-GF1C]
Business Owner
Panasonic Corporation
Domain/Category
Network - Personal Audiovisual Equipment
Company
Panasonic Corporation (Japan)
Award Number
09E03019
Outline of Good Design Award winners
Outline of Good Design Award winners 2009

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

This is the world's smallest digital single-lens reflex (SLR) camera with exchangeable lenses, compatible with the AVCHD Lite Micro Four-Thirds standard. It uses a newly developed F1.7, 20 mm short-focal-length lens (40 mm when converted to the 35-mm standard). In addition to pursuit of the universal value and essence of a camera (descriptive functions, operability, and reliability), this design also seeks ease of use that makes it possible to take photos intuitively, such as a live viewing feature and a high-resolution three-inch (3:2) LCD screen, and furthermore it realizes a compact and flat solid form in its body through means including a retractable flash and leaving out an EVF viewfinder. Consideration has been given to expandability through means including exchange of lenses and use of accessories such as an EVF viewfinder and microphone available separately. In addition, it has a broad appeal to users from photo buffs to beginners, with features including manual operation and automatic iA and video buttons.

Producer

DSC Business Unit, Network Business Group, AVC Networks Company, Panasonic Corporation

Director

AVCN Mobile Group, AVC Network Design Department, Design Company, Panasonic Corporation

Designer

Makoto Nakamura, AVCN Mobile Group, AVC Network Design Department, Design Company, Panasonic Corporation

More information

http://panasonic.jp/dc/

Market release pending
2009/9/20
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