In the world of full of uncertainties, there are individuals who listen to others and try to address their needs and anxieties. They interact with like-minded people to make things better and fulfill people's wishes. The designs that come about this way are backed by their will to create. The will to create surely is the driving force behind design, and there is an increasing demand for the power of design in various aspects of society.
The issues we face today are more diverse and complex than ever before. For the betterment of society, we need to address these issues by breaking down the boundaries of different fields and domains and putting together the willpower of design.
Designs are everywhere around us. They are interrelated, influencing each other and shaping our society. The power of each design and the will of the designers need to be intermingled, to make them resonate even more.
The resulting dynamism may lack unity or balance, and at times may create dissonance. However, the process of making the symphonic state toward the desired balance is meaningful. New design initiatives are born with the desired state of symphony in mind.
The GOOD DESIGN AWARD is where all kinds of design activities come together. Its major role is to be aware of the myriad of designs in our society and to understand, demonstrate and disseminate the results and possibilities of the relationships among them.
We look forward to finding new designs and symphony at the GOOD DESIGN AWARD 2022.
April 1, 2022
GOOD DESIGN AWARD 2021 served as a great meeting place for "aspirations and actions with consideration.” More than ever before, people needed the power of design and interacted with each other, which led to the birth of many designs that change our lives, society and values. These promising designs will surely be implemented in the society deeply and extensively in the future. The surge of the will to "interact" had a great impact on various fields, where people sought associations with values and technologies that are different from their own.
As design professionals creating products and services and disseminating them to the society, we face challenges constantly, many of which leave us feeling helpless and frustrated. The realm of issues that society and design need to address is expanding. They involve changes in lifestyles, diversification of values, the need for proper selection of information, the power of digitization, the importance of data collection and analysis, and the transparency of various processes. Are the systems and industries which support the society keeping up with the rapid changes in these realms? The black-boxed technologies and processes that we have continued to use ― are they hindering the evolution of our society?
Since the design professionals look at the society from different angles with the same lens called design, I believe that there still is room for advancements in mechanisms, products and activities. It can be achieved through interaction of creative "will," transcending differences in form, mass, materials, units, codes and programs. Through interactions and symphony among not only companies and organizations but also the "will" of individual creators, we can expect advancements with the power of design.
Good design continues to grow in number and importance. Looking at the entries, we the jury members will discuss the common features among them and ideas to be linked and disseminate them through initiatives such as the Focused Issues. The GOOD DESIGN AWARD is an opportunity to look at various designs from a macro perspective, letting us find clues to improve society and lifestyles not only in Japan but the world as a whole.
We are eagerly waiting to see a variety of designs loaded with interactions, which together will serve as a compass for the future.
April 1, 2022
I am pleased to announce that we are now accepting entries for the GOOD DESIGN AWARD 2022.
Today, the world seems as if Pandora's box has been opened, unleashing a variety of challenges. We have yet to emerge from the long tunnel of the COVID-19 pandemic, and the recent outbreak of international conflicts has cast another dark shadow over our future. Under these difficult circumstances, we continue to experience stressful changes in our lives, including the way we work, educate, communicate with others, and build relations between the public and private sectors.
How can design help us amid such difficulties? Designing is an activity that constantly forces us to ask questions, find our purpose, and achieve our goals. We are facing so many challenges today, from small issues in our daily lives to long-term global problems. It is precisely for that reason that we are increasingly keen to find solutions in design. After Pandora opens the box and various evils fly out into the world, hope remains. And I believe that design can serve as our own hope.
The mission of the GOOD DESIGN AWARD is to discover and share designs that improve our lives, economic activities, and society. It also aims to deepen people’s understanding of the role of design, support various individuals and businesses engaged with design, and drive social progress through design. In FY2021, a record 1,608 designs received the GOOD DESIGN AWARD, reflecting our hope that they make the world a better place.
Eligibility for the GOOD DESIGN AWARD is not limited to designs of tangible “objects.” It also includes designs for “achievements,” such as how people acted or built societal and business structures. In recent years, we have been receiving a growing number of entries from small businesses in Japan and elsewhere, as well as various organizations engaged in social impact and community development.
The Judging Committee spends nearly half a year reviewing the submitted designs from many different angles. The judges, who bring with them diverse perspectives and knowledge, analyze the potential of the designs and find their strengths. Undergoing this process and hearing the judges’ feedback may prove to be a valuable experience for those of you who submit designs.
We hope many of you decide to take on this challenge, and very much look forward to receiving your entries.
April 1, 2022