Connecting by design -
Person to Person, Vision and Society
The seeds of design are often born from listening. Whether it is common issue throughout the world or our small wish, designers want to live up to the expectations. Design has the power to give shape to these visions and ideas, or to make them into a mechanism to be radicated in the society.
Design is capable to connect person to person, visions and society. Mutual empathy and compassion to live in a creative future is our common aspiration. GOOD DESIGN AWARD looks forward to seeing things, mechanisms or ideas that blossom into new values and move people's hearts.
Tangible or Intangible,
Any Designs are Eligible
Plan [Design Movement on Campus]
A project in which teachers and students work with architects and designers to redesign and re-plan the campus spaces and facilities they use.
Circular Economy [BRING]
A recycling-type platform that recycles old clothes, breaks down polyester fibers, and re-makes them into new clothes.
Video Conference System [Zoom]
A video conference system that provides a stable, high-quality video communication experience, bringing the possibility of exploring new ways to business and educational sites.
Track and Field Sprint Shoes [METASPRINT TOKYO/1093A148]
A CFRTP sprinting shoe with the spike-less construction based on the voice of an athlete competing for 1,000th of a second.
Digital Cinema Camera [EOS C500 Mark II / EOS C300 Mark III]
High-quality professional camera with a compact body, corresponding to a variety of shooting methods such as handheld, shoulder-mounted and drone shooting.
Residential Block [Solar Town Fuchu]
A cluster of residential houses in an open community by bringing together the private land provided by each family into a common corridor filled with greenery.
#block and community development
Family Type Robot [LOVOT]
A family member-like robot built with the most advanced technology that does not pursue efficiency and convenience.
Sweets Workshop [Mi-chan's Sweets Workshop]
Building project that allowed the dessert-making talents of a girl with a mental disorder to blossom and help her become self-sufficient.
Shopping Platform [LOOP]
A circular platform that unites many brands and provides goods through reusable packaging.
Architecture [Nobeoka Station Area Project]
Based on many workshops with citizens, while constructing the relationship between the building and the local area, it also realized the renovation project around the tram station of the new public space.
Sewing Machine [Sewing machine just right for moms and dads raising children]
A sewing machine with compact, sharp styling and an affordable price that makes it easy for users to use.
Protect Trailer Truck for Road Workers [Highway Transformer]
The trailer that guards the lives of operators by forming a safe operating area through the expansion and contraction of the front and rear of the vehicle during highway maintenance.
Autonomous, Decentralized Water Upcyling System [WOTA BOX]
Transportable water reclamation treatment equipment. Capable of reusing more than 98% of domestic wastewater, realizing a water use environment without a piped water system.
Commercial Facility [Yamasen Japanese Restaurant]
A Japanese restaurant located in the capital of Uganda. Built with respect and effective use of the local climate, terroir and culture.
Sound Logo [The Sound of Earthquake Early Warning System]
Sound design that encourages people to pay attention and not to panic and act calmly when an earthquake occurs and is accompanied by a strong tremor.
As the word of “design” and its roles penetrate and the importance of design to the society grows, GOOD DESIGN AWARD has witnessed increasingly broader range of subject entries and applicants. From industrial products, architecture and interior design to solutions to social or regional issues, new communication systems, media, business development and so on, as long as it is created for people, society or environment, they would be eligible, no matter the design is tangible or intangible.
The following are the benefits of being an award winner.
G Mark Usage
Award winners may use the G Mark, as proof of winning the Good Design Award. As it is only attached to those that are acknowledges as good design, the G Mark is widely popular with consumers with its social values being highly recognized. Please use the G Mark in promoting your award-winning design.
Yearbook and Online Gallery Publication
For each awarded design, its information will be published on the yearbook GOOD DESIGN AWARD 2021, and the certificate will be presented. Also, the information of the awarded design will be published on the website permanently with the evaluation comments from the judges.
Event and Media Exposure
In addition to promotional means such as introducing awarded designs through online events, exhibitions and SNS posting, also provide the exposure opportunities such as TV and magazine reports, sales planning, and overseas exhibitions.
Result of the Survey for Award Winners
Since the foundation in 1957, GOOD DESIGN AWARD has a history of over 60 years. The results of the survey questionnaires have showed various opinions from the Award Winners, including their appreciation of the high recognition rate of G Mark in Japan.
The number of application times
First time 44.3%
Twice or more 55.7%
Effects of Winning the Award
Increase the credibility with the customers and business partners
Increase the motivation of the related people
Increase the popularity
Got new customers
Increase the inquiries from various media or business inquiries
※January, 2019 n=192
Feedback from the winners
After being the winner, I feel like people around us are looking at us differently. It also gave me a new appreciation for GOOD DESIGN AWARD’s reputation as Japan's top design award. (Miyagi, public institution / organization)
Effectively improve the enthusiasm of employees, increase the charm of the enterprise. Will continue to participate in the future. (Tokyo, construction industry)
About GOOD DESIGN AWARD
Founded in 1957
Its precursor, the Good Design Selection System (or G Mark System) was founded by the Ministry of International Trade and Industry.
From 45 Countries and Regions
Held annually by public application, GOOD DESIGN AWARD is an international design award gathering entries from 45 countries and regions.
83.6%※ of Domestic Recognition Rate
The recognition rate of “GOOD DESIGN AWARD” and “G Mark”, the symbol of winning the award is respectively 83.6% and 81.0%. It’s a well-known design award and beneficial for promotion in Japan.
※ Based on the internet survey in February, 2020 with 2100s
Results of 2020
Awarded: 1,395 Entries: 4,769
Approx. 90 Judges
The screening is implemented with about 90 leading designers, architects or other professionals from Japan or overseas as jury members.
Types of Special Awards
Among all the GOOD DESIGN AWARD winning objects, the exceptional designs considered to create and inspire the future, are chosen as “GOOD DESIGN BEST 100”, from which the Special Awards below are chosen.
- GOOD DESIGN GRAND AWARD
- GOOD DESIGN GOLD AWARD
- GOOD FOCUS AWARD [NEW BUSINESS DESIGN]
- GOOD FOCUS AWARD [DESIGN OF TECHNIQUE & TRADITION]
- GOOD FOCUS AWARD [DESIGN OF COMMUNITY DEVELOPMENT]
- GOOD FOCUS AWARD [DISASTER PREVENTION & RECOVERY DESIGN]
Judging by documents based on the information registered by applicants.
Judging by physical products that jury members can touch and experience.
Q.What kinds of things can I apply for?
GOOD DESIGN AWARD targets all designs, regardless of tangible or intangible.
Q.What is the schedule for the screening process?
The 1st screening (Judging by documents) will be held from June 9 to July 1, and the 2nd screening (Judging by the physical products) will be held from July 10 to September 1. The 2nd screening panel will be held on August 17-19 at Aichi Sky Expo, where the physical products will be judged by the judges.
Q.When will the awards be announced?
October 20. The winner can promote from that day.
Q.How much does the screening cost?
The 1st screening fee is 11,000JPY, the 2nd screening fee is 58,300JPY, and if you pass the second screening, the award package fee is 88,000JPY, for a total of 157,300JPY. In the 2nd screening, additional charges may be incurred for large object and works requiring electricity.
Q.How much does it cost to use the G Mark?
The use of G Mark is voluntary and the annual usage fee is 220,000 yen. From October 20 to November 7, winners can use G Mark for free publicity. In addition, the organizers have set up preferential systems such as free use by public institutions and half price for small and medium-sized enterprises.