GOOD DESIGN AWARD

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Special Award
Company Info

2019

Good Design Award

Award-winning item
Package [Package for dried anchovies]
Business Owner
ORCREW
Category
15-08 Packaging for the general public
Company
Suhyun Lee (ORCREW) (South Korea)
Juho Lee (ORCREW) (South Korea)
Dahye Kim (ORCREW) (South Korea)
Jeonghoon Hong (ORCREW) (South Korea)
Yeojin Seo (ORCREW) (South Korea)
Award Number
19G151167
Outline of Good Design Award winners
Outline of Good Design Award winners 2019

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

It is anchovy package design which is sold in showroom of 'Geojedo Oepo Anchovy' of Geoje Island in Korea. It symbolizes brand value by blending old tradition and young sense. And it shows the concern about social duty and value for the present and future environmental preservation as local company by using environment-friendly material.

Producer

Jeonghoon Hong

Director

Yeojin Seo

Designer

Suhyun Lee, Juho Lee, Dahye Kim

Juho Lee, Heejung Kim (Our CEO), Dahye Kim, Suhyun Lee

Market release pending
2019/8

Evaluation

This package is designed to stimulate local product sales. The product story emphasizes the local aspect and its choice of recycled paper for the benefit of the environment. The band type that controls the size based on the quantity of order is a great idea. This product is expected to be a great case to demonstrate how design stimulates local culture.

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