GOOD DESIGN AWARD

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Year awarded
To
Special Award
Company Info

2014

Good Design Award

Award-winning item
Hallasu [Glass-bottled drinking water]
Business Owner
Natural Mineral Water
Category
Packaging for industry
Company
Jeju Special Self-governing Province Development Corp.(JPDC) (South Korea)
Award Number
14G121009
Outline of Good Design Award winners
Outline of Good Design Award winners 2014

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

Hallasu is the representative of Premium bottled brand of JEJU Island which is listed on the UNESCO World Nature Heritage 2007. It has "Mysterious oriental water" brand concept. Tobuild up Hallasu's own Vosual identity, the shape of bottle is motifed from that of Jeju Island and the label design is applyed traditional Oriental calligraphy.

Producer

Jeju Special Self-governing Province Development Corp.(JPDC)

Director

Hye Won Sohn(CROSSPOINT), Soo Chung(d'ORIGIN)

Designer

Seung Sin Yang(JPDC), Ji Yeon Kim(JPDC), Seung Heon Kim(CROSSPOINT), Hye Young In(d'ORIGIN)

More information

http://www.jpdc.co.kr

Already in service/use
2013/4

Evaluation

Highly valued for incorporating locality into the packaging by forming the image of Jeju Island. The design is also considered in marketing, where the packages differ for each destination of export, which is also excellent.

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