GOOD DESIGN AWARD

キーワード
受賞年度
年度(から 年度まで)
特別賞
企業情報
CC

2014

GOOD DESIGN|グッドデザイン賞

受賞対象名
Heater [Bottle and food warmer]
事業主体名
Used for help feeding babies by warm milk and food fast.
分類
生活家電、音響機器、照明器具
受賞企業
Pigeon (Shanghai) CO.,LTD (China)
受賞番号
14G040262
受賞概要
2014年度グッドデザイン賞受賞概要

受賞対象の概要※掲載している情報は、受賞当時の情報のため、現在は異なる場合があります。

概要

We devote to help the new parents raising their babies, by research about their life and finding their demands. We afford products suit the lifestyles of the times in order to make the parenting easier and happier. We devote to reduce the pressure of raising babies, help the parents and baby live more comfortable and happier life. The bottle and food warmer is to help the parents prepare food with appropriate temperature fast.

プロデューサー

Pigeon(Shanghai)Co.,Ltd

ディレクター

Sato Ryotaro+Yaping Xu

デザイナー

Xiangling Chen

発売予定
2014年11月30日
価格

3,741Yen (The retail price above is estimated price.)

販売地域

国外市場向け

設置場所

China

受賞対象の詳細

デザインコンセプト

Set three kinds of heating mode, each mode set the temperature base on customer's needs. Rapid heating mode can heat up breast milk to appropriate temperature by 3min. Simple operation method.

背景

Rhythm of people's life is getting fast recently, people tend to live "convenient, time saving, high efficiency". Newborn baby parents always meet with problems in feeding baby. In order to make feeding convenient, mothers eager to have helpful products. We tend to create a product which can help mothers to feed their baby with appropriate temperature quickly.

デザイナーの想い

Concisely design with curve and round shape makes people feel high-tech and gentle. Fully consider the customer's demands, set the appropriate function and designed with intimate details for friendly-use. Strengthen the universality function, matched with simple use method, afford with convenient life. Use white color for Main body, urquoise for accessories, make people feel clean and warm.

企画・開発の意義

Heating up to feeding temperature prompt which makes feeding effective and convenient. The product is available to use for warm breast and fomular milk by nursing bottles, and warm complementary food by bags or cups. Customer can use it multiduty.Therefore, people can save consumption. Hope this design can make feeding more simple and convenient, so that mothers can enjoy feeding and live happier.

創意工夫

This product is designed with appropriate power and heating method, in order to afford good and rapid heating function. Help mothers feeding baby timely, so that the baby will not cry long, in the meantime, help to reduce the mother's psychological burden on raising baby. Set three kinds heating mode: heat preservation (for warm milk)/warm up (for warm baby food)/rapid heating (for heating fast), each mode set the appropriate temperature. Each mode can keep the setting temperature base on the operation from the customer (base on customer operation). Designed reflection-type night light, prevent the customer eyes from stimulated by the light directly. Highly optimized for general use on size setting, can be used together with related products, convenient to use with extension function.

仕様

Dimension:115(L)*126(W)*160(H)mm Weight:450g

審査委員の評価

まず製品精度が高く、ダイヤルスイッチや各付属品の形状、操作性も非常に機能的で良い。赤ちゃんに対する愛情やお母さんの優しさが、そのまま形状や操作性に現れている。ただ、ともすればおもちゃっぽく見え、そういった愛情や優しさと隣り合わせであるが相反する部分でもあり、製品の在り方を考えさせられる。単なる「かわいい」デザインを脱した時に、こういった製品の誠実な姿が形になるのでは無いだろうか。

担当審査委員| 中坊 壮介   廣村 正彰   Chi-Wing Lee   Renke He   Rocco Yim   Xiangyang Xin  

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