GOOD DESIGN AWARD

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Special Award
Company Info

2014

Good Design Award

Award-winning item
WHITEBOARD MARKER [WHITEBOARD MARKER YOKUMI-L]
Business Owner
KOKUYO S&T Co.Ltd
Category
Personal belongings, Lifestyle goods
Company
KOKUYO S&T Co.,Ltd. (Japan)
Award Number
14G020076
Outline of Good Design Award winners
Outline of Good Design Award winners 2014

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

According to a research conducted by KOKUYO, it was understood that among the users of white board markers 64.2% of them are dissatisfied with the fact that they are unable to know the residual quantity of ink inside. In addition another 70.5% voiced out that the ink was too think to see. (n=600 – KOKUYO Research) 「Yokumieru」White board marker uses a special cartridge that will less likely to adhere ink, and thus the residual quantity of ink can be identified at a glance. This as a result has solved the problem that the consumers had for a long time.

Producer

KOKUYO S&T Co.Ltd

Director

Kinya Matsushita,PCW DEVELOPMENT DEPARTMENT,KOKUYO S&T Co.Ltd

Designer

Tetsuya Fukui, T2 Design +Kinya Matsushita,PCW DEVELOPMENT DEPARTMENT,KOKUYO S&T Co.Ltd

More information

http://www.kokuyo-st.co.jp/stationery/wb/marker_yokumil/

Already on the market
2013/9/1
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