GOOD DESIGN AWARD

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Special Award
Company Info

2008

Good Design Award

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Award-winning item
New limited edition designer PET plastic bottle for mineral water. [Karim Rashid, Fine' design bottle. ]
Business Owner
Fine' Japon
Domain/Category
Mobility and networks - Advertisement, publication and CSR by corporations
Company
Fine' Japon (Japan)
Award Number
08C16011
Outline of Good Design Award winners
Outline of Good Design Award winners 2008

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

Fine' Japon decided to launch it's design project with the goal of offering an array of prototypes and exciting new bottle designs. Through this design project, Fine' Japon planned to enrich the relationship between people and the products they use with a hope to encourage design itself and make people more aware of the connection between aesthetics and functionality of products. We also wanted to make a bottle that fit in one's hand easily and also added an oversize soft touch cap so it is easy to remove for everyone. We do not use any plastic wrapping to reduce as much waste as possible.

Producer

Fine' Japon

Director

Jonathan Savoie, Creative director, Fine' Japon

Designer

Karim Rashid. Industrial Designer. Karim Rashid Inc.

Photo of karim Rashid.

More information

http://www.finejapon.com

Already on the market
2008/1/5

Evaluation

As the bottle that was created based on the assumption that it will be recycled as resources after the use, an idea of using the cap as a cup is nice and the entire form is also beautiful. The degree of finish that has achieved to this level stands out over conventional PET mineral water bottles.

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