GOOD DESIGN AWARD

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Keyword
Year awarded
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Special Award
Company Info

2020

GOOD DESIGN|グッドデザイン・ベスト100

Award-winning item
Policy [Suntory Group Plastic Policy]
Business Owner
Suntory Holdings Limited
Category
Awareness improvement, management method and project for industry
Company
Suntory Holdings Limited (Japan)
Award Number
20G201356
Outline of Good Design Award winners
Outline of Good Design Award winners 2020

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

Through this policy, we will provide leadership toward a recycling-oriented, zero carbon society. As outlined, we will work with various stakeholders to provide solutions to ensure our plastic containers have minimal environmental impact while continuing to serve a useful function. Our employees, too, will take responsible action, and take initiative in bringing about a sustainable society.

Producer

Tomomi Fukumoto, Executive Officer;Chief Operating Officer, Corporate Sustainability Division, Suntory Holdings

プロデューサー 福本ともみ

策定
2019/5

Evaluation

Suntory has declared that it will use only recycled or plant-derived materials for all PET bottles used globally by 2030 and achieve zero use of virgin petroleum-based materials. We were highly impressed by the way in which Suntory overcame a difficult process of coordination within the company to issue an industry-leading declaration with an explicit time frame and figure, and also by the fact that it not only incorporates a design for the whole of the PET bottle cycle—including their manufacture, use, collection, and recycling—but also encompasses the creation of a recycling mechanism for other countries, where PET recycling rates are low. We hope that this initiative tapping into Japan’s know-how concerning high PET bottle recycling rates will have a global impact.

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