GOOD DESIGN AWARD

Close
Keyword
Year awarded
To
Special Award
Company Info

2019

GOOD DESIGN|グッドデザイン・ベスト100

Award-winning item
Duvet [GREY DOWN DUVET Unbleached fabric packaging series]
Business Owner
Ryohin Keikaku Co.,Ltd.
Category
05-05 Bedclothes
Company
Ryohin Keikaku Co.,Ltd. (Japan)
Award Number
19G050294
Outline of Good Design Award winners
Outline of Good Design Award winners 2019

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

We changed the packaging for all duvet items to cotton-based fabrics, making them all the same, and stopped using polyester non-woven packaging. In doing this, we have succeeded in reducing their impact on the global environment and differentiated it from the products of other companies. In addition, we designed the shape and image so that you would want to use this packaging as a storage bag for many years at home.

Producer

Ken Kawase, Kubota Yuuko, Household Division, Ryohin Keikaku Co., Ltd.

Director

Naoko Yano, Household Designing, Household Division, Ryohin Keikaku Co., Ltd.

Designer

Takaaki Watanabe, Household Designing, Household Division, Ryohin Keikaku Co., Ltd.

More information

https://www.muji.net/store/cmdty/detail/4550182049879?searchno=6

Already on the market
2018/10/11

Evaluation

The efforts for eliminating plastic were highly prized. It is wonderful that the developers updated not just the packaging but also the comforters themselves from the perspective of when they are stored. The comforters are so beautiful that you would want to leave them out on a shelf for people to see.

Back to top