GOOD DESIGN AWARD

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Year awarded
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Special Award
Company Info

2018

Good Design Award

Award-winning item
Japanese confectionery [Tokyo Kohaku]
Business Owner
ISSINDO HONPO Inc.
Category
Other daily necessities
Company
ISSINDO HONPO Inc. (Japan)
Award Number
18G131073
Outline of Good Design Award winners
Outline of Good Design Award winners 2018

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

TOKYO kohaku “TOKYO kohaku” is a unique confectionary which combines “Kohaku”, traditional Japanese confectionary with “Seishonagon’s Wisdom of Plate”, a Japanese-born dissection puzzle consisting of 7 flat shapes. By crossing 2 different Japanese traditional cultures, we have discovered the brand new value and completed Japanese confectionary you have never seen before. Fun to watch and delicious to eat. We propose and pass down new awareness to the traditional Japanese sweets and pastimes. The Kohaku are handmade with the traditional recipe. By using the Japanese traditional patterns brushed up with bright colors on the packaging and the leaflets, the product design is appealing to young generations and people from overseas as well as expressing the pleasure of the product.

Producer

Hinaka Sugimoto, Product Planning Department, Isshindo Honpo Co.,Ltd.

Director

Hinaka Sugimoto, Product Planning Department, Isshindo Honpo Co.,Ltd.

Designer

Hinaka Sugimoto, Product Planning Department, Isshindo Honpo Co.,Ltd.

More information

http://www.isshin-do.co.jp/tokyo_kohaku.html

Already on the market
2017/5/12
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