GOOD DESIGN AWARD

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Year awarded
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Special Award
Company Info

2018

Good Design Award

Award-winning item
Baby Diaper [Merries]
Business Owner
Kao Corporation
Category
Household childcare item and equipment
Company
Kao Corporation (Japan)
Award Number
18G010067
Outline of Good Design Award winners
Outline of Good Design Award winners 2018

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

①Baby diaper for babies and parents. ②Our diaper has two strong points. One is "gentle to skin" and the other is "good absorbency". These unique strong points are brought from the 3D top-sheet of the diaper. The 3D top-sheet of the diaper has two patterns. At the central part of top-sheet, large convex shapes contain a lot of air. They are free to move and follows the movement of the baby’s hips closely. For this reason, it is possible to reduce the friction between baby's skin and the diaper surface.  At the side parts of top-sheet, many small convex shapes keep pee & soft poo from spreading. So the diaper is hard to leak. The 3D top-sheet is our unique sheet.

Producer

Hirofumi Ito, Consumer Products Merries Business Brand Manager, Kao Corporation

Director

Wataru Saka, Director R&D-Development Research- Sanitary Products Research, Kao Corporation

Designer

Takuya Kouta, Mina Tomita, Takeshi Suzuki, R&D-Development Research- Sanitary Products Research, Kao Corporation/ Shinnosuke Morita, R&D-Core Technology-Processing Development

More information

https://www.kao.co.jp/merries/

Market release pending
2018/10
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