GOOD DESIGN AWARD

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Keyword
Year awarded
To
Special Award
Company Info

2018

Good Design Best 100

Award-winning item
Eyewear [TouchFocus]
Business Owner
Mitsui Chemicals, Inc.
Category
Accessorioes and Personal belongings
Company
Mitsui Chemicals Inc. (Japan)
Award Number
18G010002
Outline of Good Design Award winners
Outline of Good Design Award winners 2018

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

Conventional progressive glasses wearers may struggle to find “the sweet spot”, making activities such as driving or descending stairs a challenge. Enter TouchFocus™ e-focus instantaneously adjustable eyewear. With a touch to a sensor installed in the temple, electricity runs from a battery through an electric circuit, activating liquid crystal “reading zone” in the lenses, providing wide area of near and far vision with minimized swim and distortion. Rather than forcing the wearer to adapt to their glasses, with TouchFocus the wearer can control their vision as needed – allowing wearers to stay fully engaged during the important moments of life. This epoch-making technology with refined design pushes the boundaries of how vision care can tackle the vision challenges we all face as we age.

Producer

No entry

Director

New Health Care Business Development Div., Mitsui Chemicals, Inc.

Designer

Thomas Overthun, Executive Design Director, IDEO, Hortense Desodt, Senior Industrial Designer, IDEO

More information

https://www.touchfocus.com/

Already on the market
2018/2/15
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