GOOD DESIGN AWARD

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Keyword
Year awarded
To
Special Award
Company Info

2015

Good Design Best 100

Award-winning item
watch [SEIKO ASTRON SBXB003, SBXB005, SBXB007]
Business Owner
SEIKO WATCH CORPORATION
Category
Personal accessories
Company
SEIKO WATCH CORPORATION (Japan)
Award Number
15G010002
Outline of Good Design Award winners
Outline of Good Design Award winners 2015

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

The new ASTRON shares all the core characteristics of the first-generation ASTRON. Using just the power of light, it connects to the GPS network and tells time with atomic clock precision, adjusting at the touch of a button to every time zone on earth. In addition, it offers four new features. The new ASTRON offers a 6 hour chronograph. New case size is 30% smaller. The simple operation of the GPS function has not changed. However, the secondary functions have been made more accessible and more intuitive thanks to the new electronic setting function of the crown. New color dials are possible.

Producer

SEIKO WATCH CORPORATION SEIKO Product Planning Dept. 1

Director

SEIKO WATCH CORPORATION Design Center Shinji Sato

Designer

SEIKO EPSON CORPORATION W Products Planning & Sales Department Wearable Products Operations Division Nobuhiko Nakanishi

More information

http://www.seiko-watch.co.jp/astron/#8x_series

Already on the market
2014/9/19
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