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It’s a project about the branding and the total art direction of new wireless carrier “freebit mobile”. Not only just designed its retail store, but also produced all design form commercial development, cell phone, its uniform, CM and down to logo design in a comprehensive way. One of the concept, line graphics of “Seven colors rainbow” is used for various elements from interior design to a cell phone wall paper, and the thoroughgoing direction establishes the strong brand image of the new wireless carrier.
FreeBit Co., Ltd./ CEO:Atsuki Ishida
SAKO Architects/ CEO:Keiichiro Sako
SAKO Architects/ CEO:Keiichiro Sako Designer:Sumikura Hiroaki
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