GOOD DESIGN AWARD

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Year awarded
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Special Award
Company Info

2014

Good Design Award

Award-winning item
lumbar support pillow [ZEHI]
Business Owner
DREAM INCORPORATED
Category
Personal belongings, Lifestyle goods
Company
DREAM INCORPORATED (Japan)
Award Number
14G020119
Outline of Good Design Award winners
Outline of Good Design Award winners 2014

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

「CONCEPT」 ZEHI supports you softly, wraps and warms you. This product is made based on the orthopedist’s theory of a waist. Sleeping posture causes highest tension in the waist in a day. ZEHI will reduce the burden of your waist, gradually warm you up and alleviate your uneasiness by its height being properly adjusted to you. A part of the sales is donated to Medecins Sans Frontieres when you purchase this product. We want to warm your waist and the world. We turned this thought to a shape.

Producer

Takayuki Toyama,Proidea Div,DREAM INCORPORATED

Director

Yoshihiko Watanabe,Proidea Div,DREAM INCORPORATED

Designer

Yuji Sugiura,Yoshihiko Watanabe,Proidea Div,DREAM INCORPORATED

Market release pending
2014/10

Evaluation

-

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