GOOD DESIGN AWARD

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2008

Good Design Award

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Award-winning item
USB Memory (Data Storage) [iriver Domino]
Business Owner
Reigncom Limited
Domain/Category
Communication devices - Communication devices for personal use
Company
Reigncom Limited (South Korea)
Award Number
08C13119
Outline of Good Design Award winners
Outline of Good Design Award winners 2008

Outline* The shown information is the one as of the awarded date and might has been changed.

Outline

The iriver DOMINO USB, unlike conventional USB MEMORY, was designed to be the object in user's everyday life. By having light and ultra-slim styling, its visual does not inherent in conventional USB, and maintains the minimalist image. The visual elements are kept in minimal to make users possible to recognize its capacity intuitive way. With its various color options and ultimate compactness, it can also be applied as an accessory for other digital devices such as cell phones and Mp3.

Producer

Kuno Kim, Executive V. P, Chief Operating Officer, Reigncom Limited

Director

YeongKyu Yoo, Creative Director, Design Lab, Reigncom Limited

Designer

<1>DoWon Kim, Designer, Design Lab, Reigncom Limited <2>GoEun Han, Assistant Manager, Design Lab, Reigncom Limited <3>YeongKyu Yoo, Creative Director, Design Lab, Reigncom Limited

More information

http://www.iriver.co.kr

Market release pending
2008/6/17

Evaluation

Amid a diversified USB memory designs, this product has dual characters that are easiness to carry around and fitness in connecting to the PC and peripherals. This product is designed on a edgy and slim ultra-thin board just as the name DOMINO suggests, based on a concept that the USB memory's presence should be minimal when it is connected. The product comes in three delicate colors for each capacity that can be used in different scenes. An intuitive graphic process which blends well with the main body design deserved high evaluation.

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